Getting found on Google
Do your pages explain what you offer and help search engines understand your business?
✳A little clarity. A lot of possibility.
Find out why pet owners aren't booking through your website.
The free website and booking audit built for pet businesses. Find what's working, spot what's getting in the way, and get clear steps to help more customers book.
Explore the example reportWebsite readiness reportExample report
Cedar & Co.
Illustrative fixture website. These are not findings about your business.
76/ 100
Website readiness
A good start, with room to grow
Some checks could not be verifiedMake your booking link easier to find
A direct contact option was found
Give service pages a clearer next step
What we observedWhat to do next
✳Good care deserves a great first impression.
Dog daycareBoarding & kennelsPet groomingDog trainingWalking & pet sitting
01 / What we check
Your website. Through a pet owner's eyes.
From the first Google search to the next booking, we look for the small things that can get in the way.
Making booking easy
Can customers find a clear next step, and do your booking links lead somewhere reachable?
Building trust
Can new customers find your prices, care requirements and ways to contact you?
Working on phones
We check mobile readiness and use real Google performance data when available.
The website basics
Useful titles, reachable pages, image descriptions and the foundations of a helpful website.
02 / How it works
One link. A clearer way forward.
Share your website
Paste your website address. That's all we need to get started.
We check the details
Our audit engine inspects up to eight relevant public pages and selected booking links.
Know what to do next
Get an evidence-based report, with the most useful improvements first.
03 / Example report
Small changes. Clear next steps.
Every finding tells you what we observed, why it matters and exactly what you can do about it.
What we observedWhy it mattersWhat to do next
Explore the example reportFix first
Make your booking link easier to find
What we observed
No booking link was detected in this fixture homepage's HTML.
homepage → booking linkWhat to do next
Illustrative fixture website. These are not findings about your business.Add a clearly labelled booking or enquiry link next to your service descriptions.
For the people who care for our pets.
A salon, a small team or a whole pack of locations. Clearer websites help customers find the right care.
Dog daycareBoarding & kennelsPet groomingDog trainingWalking & pet sittingPet hotelsMobile pet careOther pet services
Made by Collar.pet
A useful finding. A relevant solution.
Some website problems point to a bigger opportunity. Your report may suggest a verified Collar feature when it addresses a finding, with a practical fix you can use whatever software you choose.
See how Collar can helpFAQs
A few things you might be wondering.
What does Pawformance check?+
We inspect up to eight public pages for search visibility basics, booking links, trust information, mobile readiness and website fundamentals. Every finding shows its evidence and method.
Is the audit really free?+
Yes. Your initial report is free and needs no email address or account. You can read, print or download it before deciding whether to explore Collar.
How long does an audit take?+
Usually a few minutes, depending on your website and external performance services. You see real job stages, and we explain if a check could not complete.
Can it audit any pet-business website?+
It can inspect publicly accessible websites. A site may block automated access or require JavaScript. When we cannot inspect it reliably, we tell you rather than invent findings.
Does it check my website on mobile?+
We check responsive HTML settings and image space, and request mobile and desktop measurements from Google PageSpeed Insights. If that service is unavailable, we do not estimate a speed score. We do not test on a physical phone.
Does it check whether customers can book?+
We look for booking and contact links and inspect selected public entry points. We do not log in, submit customer details or complete real bookings. Button placement and the entire booking journey need a manual review.
Does it access private customer or booking records?+
No. This audit uses public website information. It cannot see your analytics, customer records, actual booking counts or revenue.
Do I need to understand SEO?+
No. Each finding explains the observation, why it may matter and the next step in plain language.
Can I use another language?+
The interface is available in 13 languages. Report explanations use machine translation where the configured model supports it. Any incomplete translation is clearly marked, with original evidence preserved.
What is the relationship with Collar.pet?+
Pawformance is made by Collar. The audit is independently useful, and software suggestions only appear when a verified Collar feature is relevant to an observed finding.
✳Pawformance